- Category — one per listing, chosen from a fixed list. It decides which browse pages you appear on.
- Tags — as many as are useful, written by you. They add searchable words.
A bakery’s category is “Bakery”. Its tags are “sourdough, birthday cakes, gluten free, bolani, custom orders”.
Side by side
- Category — one per listing, chosen from a fixed list, decides which browse pages you appear on.
- Tags — as many as useful, written by you, add searchable words.
A worked example
A bakery. Category: Bakery. Tags: sourdough, birthday cakes, gluten free, bolani, custom orders, wedding cakes.
Getting the category wrong hides you from people browsing. Getting tags wrong only means you match fewer searches.