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Categories, tags & features

What is the difference between a category and a tag?

The category is what you are; tags are what you offer. One category, many tags.

1 min read 2 sections Updated 5 days ago
  • Category — one per listing, chosen from a fixed list. It decides which browse pages you appear on.
  • Tags — as many as are useful, written by you. They add searchable words.

A bakery’s category is “Bakery”. Its tags are “sourdough, birthday cakes, gluten free, bolani, custom orders”.

Side by side

  • Category — one per listing, chosen from a fixed list, decides which browse pages you appear on.
  • Tags — as many as useful, written by you, add searchable words.

A worked example

A bakery. Category: Bakery. Tags: sourdough, birthday cakes, gluten free, bolani, custom orders, wedding cakes.

Getting the category wrong hides you from people browsing. Getting tags wrong only means you match fewer searches.

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How many tags should I use?

Five to fifteen specific ones. Quality beats quantity.

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How do I change my listing category?

Edit the listing and choose a different Primary Category.

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The category I need does not exist

Pick the closest one and use tags for the specifics, then tell us what is missing.

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